OpenAI has undergone its first ever rebrand, giving fresh life to ChatGPT interactions – Wallpaper

I have to ask – was ChatGPT’s generative powers used at all in the processes? According to Moeller, the software was helpful when making calculations for different type weights, but other than that the process was entirely traditional. Later, the designers elucidate on this often-fraught relationship. ‘We collaborate with leading experts in photography, typography, motion, and spatial design while integrating AI tools like DALL·E, ChatGPT, and Sora as thought partners,’ they add in an email, ‘This dual approach – where human intuition meets AI’s generative potential – allows us to craft a brand that is not just innovative, but profoundly human.’