The Best Available Human standard – One Useful Thing

The world is full of entrepreneurs-in-waiting because most entrepreneurial journeys end before they begin. This comprehensive study shows around 1/3 of Americans have had a startup idea in the last 5 years but few act on it — less than half even do any web research! This matches my own experience an entrepreneurship professor (and former entrepreneur). The number one question I get asked is “what do I do now?” While books and courses can help, there is nothing like an experienced cofounder… except, as my research with Jason Greenberg suggests, experienced cofounders are not only hard to find and incentivize, but picking the wrong cofounder can hurt the success of the company because of personality conflicts and other issues. All of this is why AI may be the Best Available Cofounder for many people. It is no substitute for quality human help, but it might make a difference for many potential entrepreneurs who would otherwise not get any assistance.

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